Objective :
- To be responsible to create and implement the Company's Social media strategy, developing brand awareness, generating inbound traffic and encouraging product adoption.
- To coordinate with the internal Marketing/PR and other teams to support their respective missions, ensuring consistency in voice, cultivating a social media referral network and impact bottom-line.
Responsibility :
- Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed.
- Create budgets for social media activities in coordination with Department Manager.
- Become an advocate of the Company in social media spaces.
- Work with the IT team to ensure social media tools are kept up to date.
- Manage a blogger outreach program and build an active brand ambassador network to spread the word about the Company.
- Create & implement the social media strategy.
- Write editorial content
- Create and upload videos.
- Optimize social media search traffic.
- Monitor trends in social media.
- Post and comment on relevant blogs.
- Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
- Report feedback on insights gained from social media monitoring into the Marketing and to help them evolve their strategies in a timely fashion.
Job Details
| Date Posted: | 2013-02-15 |
| Job Location: | Al Kuwait, Kuwait |
| Job Role: | Technology/IT |
| Company Industry: | Internet/E-commerce |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Bachelor's degree / higher diploma |
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