Position Overview:
Implements the Motors marketing strategy through developing attractive & competitive marketing activities & promotions, increasing showrooms' traffic, and segmentation of products & customers to support for achieving the vehicles sales progress, enhancing the customer satisfaction & increasing the market share.
Duties/ Responsibilities:
1)Develops and coordinates marketing activities and policies to promote vehicles sales performance.
2)Evaluates the financial aspects of vehicle marketing development, such as budgets, expenditures, research and development appropriations, and return-on-investment and profit-loss projections.
3)Communicates to develop pricing strategies, balancing firm objectives and customer satisfaction with other departments as logistic & customer relationship departments.
4) Supervises compiling lists describing product or service offerings.
5) Initiates market research studies and analyzes their findings
6)Manages, coordinates and participates in promotional activities and trade shows, working with developers, advertisers, and sales managers, to market vehicles and services such as launching new models.
7) Monitors the sales showroom traffic, prepares the required report, and discuss with marketing manager
8) Selects vehicles and accessories to be displayed at trade or special production shows.
9) Recommends vehicles' specifications as color, options to logistics & sales departments regarding to the competitive market.
10) Reviews, and ensures of positing & designs of all marketing merchandising materials properly in showrooms accordingly with media agencies.
11) Monitors, Supports, coaches, and develops the marketing team activities to match the department's objective& strategy.
12) Prepare all periodical reports.
Job Details
Date Posted: | 2013-11-07 |
Job Location: | Kuwait |
Job Role: | Marketing/PR |
Company Industry: | Automotive |
Joining Date: | 2013-12-01 |
Preferred Candidate
Career Level: | Mid Career |
Degree: | Bachelor's degree / higher diploma |
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