Job Information & Purpose:
Reports to: Manager, Corporate Affairs and Communications
Responsible for moderating communications between the Alwaseeta and various media outlets such as TV, radio, print and internet. Also responsible for building relations with key media personnel and keeping them informed about crucial activities within the organization which can be published in the media.
Duties and Responsibilities:
Assist in developing the press and media relations strategy in line with the overall marketing strategy that helps in strengthening the reputation of Alwaseeta with key stakeholder groups, enhances the awareness of the brand in the market place and ensures branding of subsidiaries is aligned to the holding company.
Ensures that all media communciation activities for Alwaseeta are executed within the requirements of legal and organizational policy requirements
Assist the formulation and execution of annual plans and programs for the Corporate Affairs and Communication department alignment with overall strategy of Alwaseeta.
Develop and manage the press and media communication strategy covering all broadcast, print and digital media.
Manage the development and implementation of a social media strategy to include enhancement of the webpage, social media and electronic communication.
Manage communication with the media ensuring promotion of the corporate identity of Alwaseeta among the target audience / stakeholders / general public.
Manage all communication with the media such as TV, radio, print and internet to promote the corporate image of the company by sharing information on the activities of the company.
Inform the media on upcoming events / launches / activities / good news stories etc.
Draft accurate responses for requests from media on Alwaseeta and get it approved by the Corporate Affairs and Communication Manager.
Ensure communications through all media shall follow the guidelines for the usage of corporate logo.
Proactively liaises with the user departments to identify good news stories and create a story line with facts and quotes from people within the organization to be marketing in the media.
Electronically distribute the media release to all media outlets, promotes the story and monitors its release in various media outlets.
Develop, maintain and enhance relationships with key media agencies, jounalists and their representatives.
Identify potential crises in advance that Alwaseeta may face and develop a crises management communication plan to counter the same
Ensure that all external resources and agencies used are delivering to agreed targets, expectations, and represent good value for Alwaseeta.
Establish guidelines to govern employee behavior with respect to all types of media communications and ensure any employees involved in any press features are well briefed with key messages
Monitor all media coverage of Alwaseeta in print & electronic media and maintains archives. Advises management in cases where management attention is necessary in view of publicity received.
Prepare internal and external templates for key communication messages and activities. Maintain repository of generic Alwaseeta presentations and communication material.
Maintain contents of Alwaseeta web portal, intranet and website and ensures that the information provided is up to date and accurate. Coordinate with external agencies for all update and changes to web portal, intranet and website.
Network/communicate with professionals outside Alwaseeta, represent the organization to the public, government, and other external sources via various communication media to promote Alwaseeta, its projects and build relationships that are critical to furthering Alwaseeta's business objectives.
Facilitate a work environment that engenders positive energy, creativity and teamwork among employees.
Job Details
| Date Posted: | 2013-11-03 |
| Job Location: | Doha, Qatar |
| Job Role: | Marketing/PR |
| Company Industry: | Other |
Preferred Candidate
| Career Level: | Mid Career |
| Degree: | Bachelor's degree / higher diploma |
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